USA Growth in Male Cosmetic Procedures | SkinViva Training

USA Growth in Male Cosmetic Procedures

ASAPS – American Society for Aesthetic Plastic Surgery

asaps logoAmericans Spent Over $12bn 2014

The American Society for Aesthetic Plastic Surgery (ASAPS) has issued its annual data showing that Americans spent over $12 billion on surgical and non-surgical procedures in 2014.

The top surgical procedures for both men and women combined in 2014 were:

  • Liposuction (342,494 procedures)
  • Breast Augmentation (286,694 procedures)
  • Eyelid Surgery (165,714 procedures)

The top non-surgical procedures for both men and women combined in 2014 were:

  • BOTOX®, also known as Botulinum Toxin (3,588,218 procedures)
  • Hyaluronic Acid Dermal Fillers(1,696,621 procedures)
  • Hair Removal (828,480 procedures)

Procedures for Men Up 43%

Over Five Year Period

Noticeably more men are turning to aesthetic cosmetic procedures, with a 43% increase overall in the last 5 years, encompassing both surgical and nonsurgical options. The most popular non-surgical treatments for men remain

  • Botulinum Toxin (up 84%)
  • Hyaluronic Acid (up 94%)

James Grotting, MD, President-Elect of ASAPS, said:

“This is not a trend we expect to see wane anytime soon. Facing a challenging and sometimes ageist job market, men, like women, are starting to consider their options to maintain a youthful appearance that exudes exuberance and energy and the full spectrum of care offered by board-certified plastic surgeons caters to their individual needs”

UK Cosmetic Treatments

Watching the USA market is a good indicator of trends in the UK, where cosmetic treatment providers are seeing a buoyant market.

The UK also sees a continuing growth in interest from male patients. Training companies such as SkinViva Training Academy, who offer specialist training in Botox and Dermal Fillers for medical professionals, provide clear guidance for their delegates on how to customise treatment for each individual client, taking account of gender, lifestyle, skin issues and the sort of result desired.

SkinViva Training Academy Manchester

SkinViva Training Ltd offer a range of professional training courses for cosmetic and medical skin treatments. Courses are directed at suitably qualified and registered medical professionals who wish to learn and build on their skills in delivering these procedures.

The SkinViva Training team upholds high standards of clinical training providing a combination of fully-supervised practical experience together with essential theory.

For further information, to discuss which course is right for you, to enquire about availability or to book a training course please call 0161 850 2491, email

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